Assignment per email to Sara Ackerman

Hello class!

I'll be visiting your class on Oct. 24 to talk about social marketing. Social marketing is the use of marketing techniques and principles to promote behaviors that improve the health or well-being of a target audience or society as whole. To prepare for class on Oct. 24, please identify a social marketing campaign that you are familiar with or think is successful and bring an example of the campaign to class. Your example can consist of a brochure, poster, photograph (digital or paper), short video or audio clip, etc. It can be from anywhere in the world! If it's in digital form, please send it to me (Sara.Ackerman@ucsf.edu)  before Oct.20  and I'll incorporate as many as possible into the lecture slides. I look forward to seeing you all soon.

Sara